Serum care routine
Start every morning and end every evening with a gentle touch to maintain your skin's natural balance.
About the Ritual

This ritual is about more than just removing impurities; it’s about respecting your skin's delicate barrier. Proper cleansing ensures that your professional results last longer and your skin remains calm.

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The 4 Steps:
Step 1
Damp Start
01

Apply your serum to slightly damp skin to help lock in moisture more effectively

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Step 2
Targeted Drops
02

Place 3-4 drops on your fingertips rather than the palm to avoid product waste

Step 3
The Press Technique
03

Gently press the serum into your skin instead of rubbing it in

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Step 4
Absorption Time
04

Wait 30–60 seconds before moving to the next step to allow the actives to penetrate

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Pro-Tips:
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Layer multiple serums from thinnest to thickest consistency
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Keep your Vitamin C serums in a cool, dark place to prevent oxidation
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Apply hydrating serums immediately after washing to prevent moisture loss
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Don’t forget your neck and décolleté—they need active care too
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Check for interactions: avoid using Retinol and Vitamin C at the same time